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Twitter Strikes Back

September 27, 2014 / by Marketing Team

The 2014’s consumer social sharing trends are here, the 1st quarter of 2014 was all about Twitter. According to this study, Twitter surges in Q1 outpacing all other social networking sites (with a 43 percent of growth in social sharing). Reddit emerged as the second fastest growing channel (25...

How to Create Perfect Posts

September 26, 2014 / by Marketing Team

We all wish there were a magic viral trick we could use to craft blog posts that our readers love, or Google+ post that spark reshares by the thousands. Alas, there isn’t. Each social media channel operates a bit differently, and each brand’s followers have their own preferences and...

A Week in Social Media

/ by Marketing Team

As each social network keeps changing and evolves with new dimensions, a study on the top 100 US brands across sectors was conducted to see if there has been any fundamental shifts in the way brands are using Facebook Twitter & YouTube over the last two years. Here are...

How to Use Hashtags to Increase Your Online Presence

September 25, 2014 / by Marketing Team

The Hashtag “#”. What is it? How to use it? What are its Key Performance Indicators (KPI’s)? And how to track it? Hashtags are user-controlled category markings for posts on most social media sites. (It’s not just for Twitter anymore). Strategic, consistent use of hashtags is an effective way...

How Americans View and Share News

September 24, 2014 / by Marketing Team

Wondering, do Americans still read the news? Yes. A lot of them. According to study: 6 out of 10 people watch or read 3 to 10 news stories every day. And the social media has not ruined out attention spans just yet, 84 percent of people read at least...