USA
32 East 57th Street, 8th Floor
New York, NY 10022
USA
Phone 646.453.7550
CANADA
250 Wincott Drive,
Toronto, ON M9R 4C8
Canada
Phone 416.815.8000
Imagine this: You’re running a sponsored ad campaign. Clicks are rolling in. You check the numbers—impressions, CTRs, everything looks great. But your phone? Barely ringing. Or maybe it rings too often, but your team can’t keep up, and leads go cold before anyone can respond. Now imagine if, instead...
Running one website is hard. Running two? That’s a recipe for burnout—unless you follow this. I get a lot of questions about SEO, Paid Search, and scaling digital infrastructure. One of the most common? “How can we best balance the workload between maintaining two websites—especially when each has its...
Your ad just got flagged. Now what? You followed all the rules. You’re promoting a public health message or advocating for a cause. But because your ad includes words like “tobacco” or “smoking,” it’s paused—or worse, your account is at risk. This happens more often than you think. Even...
“Duplicate Listings? Here’s Why That Could Be Killing Your Visibility.” Imagine searching for Nike shoes online. You see the same product listed on 10 different websites—but Google only shows one. Why? Because Google doesn’t like copycats. It prefers clarity, not confusion. And when it comes to your product listings,...
I’m often asked about what’s working in SEO and paid search right now. With AI transforming how people find and consume information, the landscape has shifted. A lot. This isn’t 2020 anymore. If your strategy hasn’t evolved, you’re playing by rules that no longer apply. Let’s talk about how...



32 East 57th Street, 8th Floor
New York, NY 10022
USA
Phone 646.453.7550
250 Wincott Drive,
Toronto, ON M9R 4C8
Canada
Phone 416.815.8000