USA
32 East 57th Street, 8th Floor
New York, NY 10022
USA
Phone 646.453.7550
CANADA
250 Wincott Drive,
Toronto, ON M9R 4C8
Canada
Phone 416.815.8000
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Your ad just got flagged. Now what? You followed all the rules. You’re promoting a public health message or advocating for a cause. But because your ad includes words like “tobacco” or “smoking,” it’s paused—or worse, your account is at risk. This happens more often than you think. Even...
“Duplicate Listings? Here’s Why That Could Be Killing Your Visibility.” Imagine searching for Nike shoes online. You see the same product listed on 10 different websites—but Google only shows one. Why? Because Google doesn’t like copycats. It prefers clarity, not confusion. And when it comes to your product listings,...
I’m often asked about what’s working in SEO and paid search right now. With AI transforming how people find and consume information, the landscape has shifted. A lot. This isn’t 2020 anymore. If your strategy hasn’t evolved, you’re playing by rules that no longer apply. Let’s talk about how...
I’ve spent years helping brands scale through SEO and paid search. And one of the most overlooked opportunities I see is this: You’re sitting on a goldmine: your PR isn’t just press—it’s SEO fuel. If you’re investing in PR and not aligning it with your SEO strategy, you’re leaving...
If your marketing campaigns seem to succeed some months and fall flat in others, the problem may not be your funnel—it may be your calendar. One question I hear regularly is this: “How much does seasonality affect lead generation for my type of business?” The short answer? Significantly. But...
32 East 57th Street, 8th Floor
New York, NY 10022
USA
Phone 646.453.7550
250 Wincott Drive,
Toronto, ON M9R 4C8
Canada
Phone 416.815.8000