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Competitive Monitoring

Beginners Guide To Competitive Monitoring

October 31, 2016 / by Dave Burnett

Keeping an online business competitive is a pretty tall order, to say the least. Monopolies rarely exist in today’s ultra-competitive landscape, however, there are always small businesses and large enterprises alike finding new and innovate ways to gun forthe number one spot on the world wide web. It is...

Beginners Guide To Online Reviews

October 24, 2016 / by Dave Burnett

It’s important for every business to closely monitor what customers are saying about them. A single negative review might see you shifting your business model in order to accommodate a specific type of customer. On the other hand, a stellar five star review means that customer will be recommending...

visual content

How to Best Use Visual Content

October 17, 2016 / by Dave Burnett

Be it photos, video clips or any other visual medium, the more appealing it is, the better it engages us. As human beings, throughout the evolutionary scale, we’ve been drawn to visual content. If you aren’t already making extensive use of visual content in your posts and other digital...

Content Marketing

Beginners Guide to Online Content Marketing

October 3, 2016 / by Dave Burnett

A smart business which likes to keep up with the times understands how traditional forms of marketing are being taken over by digital content marketing. And how important it is to cater to the needs of today’s customers. What is Content Marketing Anyway? Devising specific strategies to market your...

The Impact of Using Pinterest For Lead Generation

September 26, 2016 / by Dave Burnett

Nowadays social media platforms are aplenty, choosing the one (or a few depending on your need) most appropriate for your online marketing campaigns is a tough challenge. Other than the usual big boys, Facebook, Twitter, and Instagram, there is another platform which seems to be getting a lot of...