Your Guide to Google Plus Marketing

It’s safe to say that the debate over the importance of using social media for marketing is over. Business marketers have realized that social media is an impactful tool and cost-effective way to build brand awareness and reach new audiences – not to mention businesses of all sizes are using this channels in some fashion. But when it comes to “”which platform to use and why”” particularly for B2B companies, debate continues to rage.

After a ghostly start, Google+ has established its presence in the social media landscape, now just behind Facebook and surpassing Twitter in its number of monthly active users. Whether they are already actively using G+ or not, marketers, especially Business-to-Business marketers cannot afford to ignore its potential.

Here’s a handy infographic highlighting why having and managing a Google plus marketing strategy is essential.

by gryffin.

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