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The Brands That Rule Twitter – And What You Can Learn From Them

August 10, 2014 / by Khalid Essam

A recent study shows that 99% of brands are on twitter! Twitter is known as the site that started hash-tagging. Yes, it is Twitter, not Facebook or Google+ or any other sites. Despite being a ground breaking platform, Twitter has a serious noise issue.  The life of a tweet...

How to Build a Successful Social Business

July 24, 2014 / by Khalid Essam

A successful social business does more than publish occasional updates from an official company account. It brings employees, leaders, customers, sales teams, and marketing professionals together through open communication and useful online interactions. Employees can be some of the most credible voices connected to an organization because they understand...