Summary: Google has announced that it will be bringing continuous scroll to its desktop search results. This means that users will no longer have to click through multiple pages to view all of the search results for a particular query. Instead, they will be able to simply scroll down...
SERPs and SEO: How Important Are They For Growth? SEO (search engine optimization) is the approach of optimizing a website for Google search to earn higher web traffic levels and improve the site’s visibility. SERPs (search engine results pages) are pages that Google displays in response to a user’s...
You’ve heard that you need to be doing SEO, but you’re not sure where to start or what the benefits are. It’s no secret that small businesses need to do SEO to stay competitive. Not only is it essential for your website to show up on search engine results...
Google’s Answer to Voice Search Google just announced one of the biggest leaps forward in the history of Search: The BERT Algorithm update. Not the lovable Sesame Street character but a machine learning, natural language processing, resource heavy addition to the search family of algorithms. Why do I say...