Did you know that content marketing is also a chemistry?
Just like Matter, content is also made up of small particles, like Ar (articles), V (video), Im (images) etc. And these particles can be broken down into further smaller particles or can be combined into larger pieces, just like the real elements on the Periodic Table.
Thinking about content marketing as elements will give you a better understanding of how to define a content strategy, content type and format.
Take a look at this chart created by Econsultancy to know what the content marketing universe is made of.
Source: www.econsultancy.com
About The Author
Jana Legaspi
Jana Legaspi is a seasoned content creator, blogger, and PR specialist with over 5 years of experience in the multimedia field. With a sharp eye for detail and a passion for storytelling, Jana has successfully crafted engaging content across various platforms, from social media to websites and beyond. Her diverse skill set allows her to seamlessly navigate the ever-changing digital landscape, consistently delivering quality content that resonates with audiences.




