In the first part of our how to optimize for voice search journey, we covered how voice search is different from traditional search, where people commonly use voice search, and the different results you get when you’ve used voice search. Now we’ll cover how to do keyword research for voice search.
Doing Keyword Research for Voice Search
Since we now understand how voice search works and its different features, we also need to learn how to do keyword research for voice queries.
Here are some points you need to keep in mind when doing keyword research for voice:
Always target question keywords
Most voice search queries contain question words like why, when, what, how, where. Always include these words when adding keywords for voice search.
Go for long tail keywords
Many people use long-tail keywords to search for a voice query. We should always include long talk keywords when optimizing for voice searches.
Here is a quick comparison in the number of words used in a text versus voice search query:
Include filler words
You should also include filler words in questions as it makes the query more natural and conversational. Some examples of filler words include, “the, I, on the, of the, for, to, and more”.
These points are critical to your keyword research success. You should integrate these points into your keyword strategy for better results.
Not sure what else to do, check out our other top keyword articles:
Keywords Strategy: What, Why, Where, How
How to Steal Your Competition’s Best PPC Keywords