The Market has Officially Changed – Marketing Teams Should Too!

The goal of marketing used to be broadcast your message to generate buzz around your brand or product. Marketing is evolving, and the traditional ways of creating that buzz are no more. Today’s most successful and forward-thinking marketing leaders are focused on new and innovative ways of generating revenue.

But how are they doing it?

The below infographic – The evolution of the perfect marketing department illustrates how emerging technology, business pressures and shifts in consumer habits are influencing best marketing practices.

Great Stats: 

Inbound marketing (mobile, social media, search engines etc.) accounted for 34 percent of all lead generated in 2013 and it produced 54 percent more leads than outbound marketing (TV, radio etc.).

19 out of 25 of marketers believe internet marketing has changed more in the past two years than the past 5 decades.

Source: http://www.adeccousa.com/

About The Author

Marketing Team

The AOK Marketing Team is a diverse group of amazing individuals driven to help all of our clients succeed. Great people are everywhere, and we believe that people should control their workday, their work environment, and where they live. We have team members in 9 countries: United States, Canada, Egypt, Belgium, Ireland, Australia, India, Pakistan, and Hong Kong.
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