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SEO in the Age of AI: Is Your Ship Seaworthy?

January 17, 2024 / by Rehj

Buckle up, fellow explorers!  The once familiar SEO landscape is morphing before our eyes, shaped by the unrelenting march of artificial intelligence (AI). Algorithms that used to hum along on simple keyword diets are now evolving into sophisticated language interpreters, craving deeper meaning and richer context.  Think Google’s Search...

A Guide to Crafting a Great Marketing Strategy

January 5, 2024 / by Rehj

In today’s dynamic and competitive business landscape, navigating the path to success requires a clear roadmap.  This roadmap, your marketing strategy, guides your decisions, directs your resources, and propels your brand toward its aspirations. It’s not just about pushing products or services; it’s about understanding your audience, aligning with...

Chatter Matters: Riding the Sonic Waves of Voice Marketing Trends

November 8, 2023 / by Rehj

Did you know that by 2024, 60 million Americans will use voice-activated gadgets to converse informally with one another about everything from everyday trivia to the biggest mysteries in existence?  If you aren’t riding the wave of voice marketing, you might as well be muttering into the wind. Voice...

Explore how Google's ScaNN update with SOAR technology revolutionizes data search efficiency, emphasizing semantic search

Optimizing Your Local SEO Strategy for Maximum Visibility

November 4, 2023 / by Rehj

Local SEO is the way to go if you’re a business owner looking to increase your visibility online. Local SEO helps you target potential customers in your area by optimizing both on- and off-site elements. It’s an effective way to reach customers who are already interested in your offer....

Maximizing Business Visibility through Incorporating Reviews in Local SEO Strategies

October 30, 2023 / by Rehj

Incorporating reviews into Local SEO strategies has become an increasingly popular tactic for businesses attempting to maximize their visibility.  This method works by utilizing positive or negative customer feedback to improve the reach and engagement associated with a business’s online presence. This approach allows companies to create more compelling...