I’m glad to see someone over at Google has a sense of humor.  This April Fool’s day there was a little surprise in the notification section of our AdWords account:

The little icon immediately caught our attention.  AdBirds?  So we decided to click, and here’s what we saw:

Talk about creativity!  Love it!

We did a double take.  Is this for real?  Looks like someone spent a lot of time on this, but no way.

Text locations: Beak?  Wings?  Tail?  This is too much.  The button: ‘Let it fly! ‘ tops it off.  Great April Fool’s prank.

That being said, we thought we would honor the effort and explore the different birds:

Sparrow:

Small quick and efficient.  For the short and sweet messages?  😉

Owl

A great option for those with nocturnal business hours?  Just playing along, it’s a good thing they have florescent ink options… 😉

Duck

Available at most parks and community areas.  Perhaps you get better ad exposure if you upgrade to Mallard?

Eagle

Broad audience reach – may require a higher bid?  Could be ideal for those binocular holding nosy neighbors.

Pigeon

Best for large cities with crowds of people.  I’m sure there’s a remarketing angle if you go for the ‘seeds’ option.

And last but our favorite:

Penguin

Limited to location, as they can’t fly.  Just too much.  😉

Thank you Google, this gives us a great way to connect with customers, and we’ll be sure to add it into our next briefing meetings with clients about new and unique ways to reach their target market.  😉

Hope you have a great April Fools Day!

AOK Marketing

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The AOK Marketing Team is a diverse group of amazing individuals driven to help all of our clients succeed. Great people are everywhere, and we believe that people should control their workday, their work environment, and where they live. We have team members in 9 countries: United States, Canada, Egypt, Belgium, Ireland, Australia, India, Pakistan, and Hong Kong.
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