70 Million Users Rocks!

As much as we would like to think Facebook is the most powerful social media tool, Pinterest has really picked up the pace and is here to rule over all the other social media tools.

Here are the key points from the infographic:

1. Pinterest has 70 million users
2. There are 2.5 million monthly page views
3. Pinterest attracts 1090 visitors per minute
4. Pinterest user stays on the site for 15.8 minutes
5. Pinterest is overwhelmingly used by women with a 83% women to 17% men ratio
6. Pinterest is most popular among 35-54 years old users followed by 32% of 18-34 years old users
7. 50% of US moms who use Pinterest would follow a brand if rewards were offered to them
8. 81% of U.S. women online trust Pinterest as a reliable source for information and advice
9. Pinterest tops the chart with the most activity in categories such as cooking & dining, DIY & crafts, health info, funny & human interest, fashion & beauty, and tech
10. 90% of US online specialty retailers use Pinterest
11. 46% of online shoppers in the U.S. have made a purchase based on a recommendation via Pinterest

Ready for more?  Here’s the full infographic:

Source: http://www.omnicoreagency.com

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The AOK Marketing Team is a diverse group of amazing individuals driven to help all of our clients succeed. Great people are everywhere, and we believe that people should control their workday, their work environment, and where they live. We have team members in 9 countries: United States, Canada, Egypt, Belgium, Ireland, Australia, India, Pakistan, and Hong Kong.
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