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Guide to the 2016 Social Marketing Landscape

July 18, 2016 / by Dave Burnett

2015 was an insane and brilliant year for social marketers. We saw lots of new technologies and trends, some of which stayed and a few sizzled out. This year is no different; there are a ton of new trends on the horizon. As social media marketers, we cannot afford...

CMO Guide to the 2014 Social Landscape

September 2, 2014 / by Marketing Team

We put together a 2014 social media guide for marketing professionals and CMOs, that shows how to learn about the different social media outlets and how to leverage them effectively. Each social network is evaluated by four key aspects: traffic generation, brand awareness, customer communication and search engine optimization....