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Technical SEO Auditing: Ensuring the Health of Your Website

August 8, 2024 / by Marketing Team

At the core of effective digital marketing lies technical search engine optimization (SEO) – the practice of ensuring a website’s technical foundation is optimized for search engine discoverability and user experience. Conducting regular technical SEO audits is one of the most crucial elements in this process, allowing website owners...

Learn how to enhance your website's SEO by creating SEO-friendly URLs, managing duplicate content with canonical tags

How URL Structure and Canonicalization Drive SEO Success

July 25, 2024 / by Marketing Team

URL structure play a crucial role in determining a website’s visibility and ranking. These often-overlooked aspects of web development can significantly impact how search engines crawl, index, and understand your site’s content. This article delves into the importance of creating SEO-friendly URLs, handling duplicate content with canonical tags, and...

Amplify Your Online Presence: 7 Crucial SEO Strategies for Custom Jewelry Artisans

April 2, 2024 / by Marketing Team

In the bustling digital marketplace, standing out as a custom jewelry artisan is analogous to finding a rare gem. The brilliance lies not only in the unique designs but also in the craft of showcasing them to the world. As search engines evolve, the path to visibility becomes increasingly...

Understanding the Index, Follow Meta Tag: Insights from Google

February 14, 2024 / by Marketing Team

In the realm of search engine optimization (SEO), understanding how search engines interact with web pages is crucial for webmasters and content creators alike. In this context, the use of meta tags, particularly the index, follow meta tag, plays a significant role in guiding search engine bots through the...