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Reviews: How Exactly They Help Your Business

November 14, 2016 / by Dave Burnett

It’s important for every business to closely monitor what customers are saying about them. A single negative review might see you shifting your business model in order to accommodate a specific type of customer. On the other hand, a stellar five star review means that customer will be recommending...

The Art of Writing Review Responses

April 13, 2016 / by Dave Burnett

Consumer reviews are a very powerful tool. According to BrightLocal’s 2014 Local Customer Review Survey, 88% of 2,000 consumers rely on reviews to determine the quality of local businesses. 93% also mentioned that they check reviews before shopping or dining, at times reading up to 10 reviews before spending...