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The Art of Writing Review Responses

April 13, 2016 / by Dave Burnett

Consumer reviews are a very powerful tool. According to BrightLocal’s 2014 Local Customer Review Survey, 88% of 2,000 consumers rely on reviews to determine the quality of local businesses. 93% also mentioned that they check reviews before shopping or dining, at times reading up to 10 reviews before spending...

Social Media

Are Brands Quick to Respond to Customers on Social Media

November 25, 2015 / by Dave Burnett

  Social media has completely revolutionized brand strategies and its communications. Owing to the growing use of social media all over the world, brands are required to change their communication strategies with customers. There are roughly around 2.08 billion social media accounts which make it 29% of the world’s...