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How Much Does Seasonality Affect Lead Generation for Your Business?

May 22, 2025 / by Dave Burnett

If your marketing campaigns seem to succeed some months and fall flat in others, the problem may not be your funnel—it may be your calendar. One question I hear regularly is this: “How much does seasonality affect lead generation for my type of business?” The short answer? Significantly. But...

Alternatives to AdWords

January 4, 2016 / by Dave Burnett

Google AdWords is perhaps the most dominant player in the pay per click market and the largest ad network available today. It offers a tremendous and extensive audience to advertisers and marketers alike. Since Google is the largest search engine, it makes sense that AdWords is the most sought...