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In today’s digital age, providing customers with a seamless web-to-app experience is more important than ever. Using Web to App Connect, you can quickly identify which deep links to implement based on revenue impact and track where your customers are converting. With this valuable insight, you can create a...

I’m here today to talk to you a little about a little bit about analytics and how we use it to better help our customers grow their business through digital marketing. And even though we are partial to different channels, what I’m going to go through today is acquisition...

Hi, everybody. Dave Burnett here from AOKMarketing just wanted to spend a few minutes today to go over some things in Google analytics to answer some questions that we often get. I figured it’d be easier just to put a quick video together so you can take a look...

Did you know 67.7% of all search engine clicks go to the first five organic results? Talk about good SEO performance! People are steering clear of ads in favor of organic results. But how do you make sure you rank at the top in search results? It’s unlikely that...

To track your SEO efforts, you need to measure three key metrics- your ranking, the traffic you get from search engines, and the website conversions from search engine traffic. Other ranking factors include bounce rate, time on page, site speed and traffic from mobile devices. Lucky for you, Google Analytics...

On October 14th, 2020 Google Analytics team brought Google Analytics 4 (GA4) out of Beta. Formerly called App + Web properties, Google has moved to combine reporting all in one place. As of today the new experience is fully operational, but new features and innovations are still being added....




