Times have changed – gone are the days of having people going from door to door passing along messages. Letters are almost non-existent, unless it’s to do with official office communication. Messages today have been replaced by likes, status updates and tweets. However, emails haven’t exactly gone out of...
Email marketing is often thought to be obsolete or even dead in today’s marketing world, especially now that social media and its likes have taken precedence. If you too belong to the masses who think email marketing is dead, think again. Many statistics and studies have shown that email...
Signs that Email Marketing is the Best As with many digital tactics, there’s always someone proclaiming the imminent death of email marketing. It’s “”Killers”” are said to include social media, instant messaging, mobile apps, and spam. However, it’s still here, it’s growing and the following data can prove...
Each and every day, the effectiveness of email marketing is being compared to the effectiveness of social media. Wouldn’t it be the most effective if you combine both strategies, instead of comparing one to the other? To compare or to combine, that is the question. In this infographic, you...
The mobile web is booming! Don’t believe it? Here are just a few of the more impressive stats: 56 percent of people own a smartphone. And 50 percent of all cell phone users say it’s their primary way to access the internet. 10 percent of all web traffic was...