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Digital illustration of LinkedIn Paid Ads concepts: a central monitor displaying the LinkedIn logo and an ad unit, surrounded by icons (charts, a target, a gear, and a neural‐network motif), all in blue and white.

LinkedIn Paid Ads: A Comprehensive Guide for Marketers

June 10, 2025 / by Marketing Team

LinkedIn has grown into a powerhouse for B2B marketing, boasting over 1 billion members worldwide.  Crucially, 4 out of 5 LinkedIn members drive business decisions, and the platform’s audience has 2× the buying power of typical web audiences. LinkedIn’s users are also highly engaged with professional content – for...

Discover the top AI applications in advertising, from predictive analytics to personalization, programmatic ads, and customer engagement.

Types of AI Applications in Advertising

November 22, 2024 / by Marketing Team

Artificial intelligence (AI) has fundamentally transformed the advertising landscape, enabling brands to reach audiences with unparalleled precision, efficiency, and creativity. From predicting consumer behavior to automating ad buying and creating personalized experiences, AI applications are reshaping the industry. Here, we’ll delve into the top types of AI applications in...