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The Appeal of Short-Form Content and Why You Can’t Stop Watching It

November 2, 2024 / by Marketing Team

With platforms like TikTok, Instagram Reels, and YouTube Shorts exploding in popularity, people are spending hours scrolling through bite-sized videos, unable to resist the urge for “just one more.” But what is it about these short videos that make them so engaging? Why do we gravitate towards this format,...

Why YouTube Has Seen a Drastic Decline in Visibility on Google News: Analyzing the Shift

January 9, 2024 / by Marketing Team

In recent times, many users and content creators have noted a significant shift in the digital landscape – a decline in the visibility of YouTube content on Google News. This observation has sparked discussions among SEO experts, digital marketers, and media observers, leading to numerous theories about the potential...

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