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The Advantages of Working with Macro-Influencers

October 11, 2024 / by Jana Legaspi

In influencer marketing, macro-influencers stand out as a vital bridge between niche content creators and celebrity-level mega-influencers. With follower counts ranging between 100,000 and 1 million, macro-influencers bring a unique combination of reach, engagement, and expertise to the table. Unlike mega-influencers who often build massive followings through broad appeal,...

Discover how the latest Google core update impacts website rankings and learn effective strategies to recover from traffic loss.

Google Image Search: The Debate on Featuring User Images with Attribution vs. Using Licensed Photos

May 20, 2024 / by Marketing Team

In the vast digital age where visual content rules, Google Image Search stands as the go-to resource for finding images on the internet. This resource has become indispensable for students, professionals, designers, and everyday users. However, with the rise in the prevalence of image searching, there has emerged a...

Enhance viewer engagement and make your videos more accessible by learning techniques to add captions. Explore the benefits of captioning

YouTube Unlocks New Income Stream with ‘Affiliate Hub’

April 11, 2024 / by Rehj

In the ever-evolving world of content creation and online monetization, YouTube has once again raised the bar by introducing a game-changing feature called the ‘Affiliate Hub.’ This innovative platform offers creators a unique opportunity to diversify their revenue streams by leveraging the power of affiliate marketing directly within their...