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Tracking Content Marketing ROI

October 24, 2014 / by Khalid Essam

Tracking Content Marketing ROI—How to Measure and Optimize Your Content Strategy You’ve invested in blog posts, whitepapers, videos, and social media campaigns—now it’s time to prove they’re paying off. Too often, content marketers hear the dreaded question: “Where’s the ROI?” Tracking content marketing ROI isn’t just about tallying up...

Social Media: Smart Science Behind The Words – Cheat Sheet

October 23, 2014 / by Khalid Essam

Do you know there is really a science to making shareable content or post? Actually there is science behind the words which attract users to follow, like, retweet and comment on your post. It is interesting to know that creating shareable post or content is a scientific process and follows...