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How to Market in a Boring Industry

April 25, 2016 / by Dave Burnett

How to Market in a Boring Industry? Content marketing works, everyone knows that. You have read countless articles about it. Seen all the stats and benefits repeated ad nauseam. This discussion does not rehash the stale old arguments about benefits. We instead focus on getting things right. Content marketing...

6 Simple Steps to a Kick-Ass Social Media Strategy

October 28, 2015 / by Dave Burnett

  Social media is a leading instrument for marketing. As large companies have embraced social media by adopting its usage across  all of its divisions, it was only a matter of time that small businesses realized the importance of social media in the marketing  environment. It has indeed become...