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How Social Media Indirectly Benefits SEO – The TL;DR

June 15, 2025 / by Dave Burnett

By Dave Burnett, SEO Specialist — Last updated: June 15, 2025 TL;DR Social signals—metrics like likes, shares, and comments—do not directly influence Google’s search rankings but are factored into Microsoft’s Bing algorithm Bing Webmaster Guidelines. Instead, social media boosts SEO indirectly by increasing content discovery, earning backlinks, improving brand...

Bing SEO: Strategies to Dominate Search Rankings

December 12, 2023 / by Dave Burnett

In the dynamic realm of digital marketing, search engine optimization (SEO) remains a cornerstone of visibility and success. While Google often captures the limelight in discussions around SEO, Bing has emerged as a formidable player in the search engine landscape of 2024, steadily competing for user attention and offering...

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