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AI Overviews Ads: Google’s Latest Move to Monetize Search

May 29, 2024 / by Jana Legaspi

In the ever-evolving world of search and online advertising, Google is once again shaking up the landscape with the introduction of AI-powered overview ads, also known as “AI overviews.” This move represents a significant shift in the company’s search monetization strategy, potentially reshaping the dynamic between organic search results...

Google I-O May 2024

Summary of SEO Changes from Google’s May 2024 Keynote

May 15, 2024 / by Marketing Team

Key SEO Changes Announced: AI Overviews: Introduction of AI-generated overviews in search results that synthesize information from various sources. AI overviews will handle complex, multi-step queries, breaking them down into manageable parts and providing comprehensive answers. Multi-Step Reasoning: Google’s Gemini model can perform multi-step reasoning, allowing it to handle...

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