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Google Ads Outage Causes Campaign Disruptions for Advertisers Worldwide

November 26, 2024 / by Marketing Team

Google Ads, the advertising powerhouse that fuels businesses worldwide, is facing a major technical outage, sending shockwaves through the marketing community. Advertisers are experiencing error messages, sluggish response times, and disruptions in campaign performance, leaving many to question the impact on their ad spend and overall strategies. This article...

Measuring PPC Success: The Metrics That Count

June 29, 2024 / by Khalid Essam

Pay-Per-Click (PPC) advertising remains a crucial tool for businesses looking to drive targeted traffic and conversions. However, with the vast amount of data available, it can be challenging to determine which metrics truly matter when measuring the success of your PPC campaigns. This article will delve into the key...

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