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Marketing Team

The AOK Marketing Team is a diverse group of amazing individuals driven to help all of our clients succeed. Great people are everywhere, and we believe that people should control their workday, their work environment, and where they live. We have team members in 9 countries: United States, Canada, Egypt, Belgium, Ireland, Australia, India, Pakistan, and Hong Kong.
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How to Leverage AI for Social Media Marketing in 2025

March 7, 2025 / by Marketing Team

Artificial Intelligence (AI) is revolutionizing social media marketing, providing brands with smarter ways to create content, engage audiences, and optimize performance. In 2025, businesses that integrate AI into their social media strategy will have a significant competitive advantage. Here’s how you can leverage AI to supercharge your social media...

5 Tips That’ll Guarantee a High Click-Through Rate in Your Email Newsletters

March 4, 2025 / by Marketing Team

Email marketing remains one of the most powerful tools for businesses to engage their audience, nurture leads, and drive conversions. However, simply sending emails isn’t enough—your success depends on whether recipients open them and, more importantly, click through to take action. A high click-through rate (CTR) indicates that your...

5 Goals to Consider When Creating a Digital Marketing Strategy

March 3, 2025 / by Marketing Team

In 2025, a well-crafted digital marketing strategy is essential for any business looking to establish a strong online presence, attract customers, and drive revenue. Whether you’re launching a new campaign or refining an existing one, setting clear goals ensures your marketing efforts are focused and effective. Here are five...

Social Media Algorithms in 2025: How to Beat the System and Go Viral

March 1, 2025 / by Marketing Team

Social media platforms constantly evolve, and staying ahead of algorithm changes is the key to reaching more people and boosting engagement. In 2025, platforms like Instagram, Facebook, LinkedIn, and TikTok are refining their algorithms to prioritize authentic engagement, AI-curated content, and video-first strategies. This guide breaks down how social...

SEO vs. PPC—which digital marketing strategy delivers better results? Explore the pros, cons, and ROI of both approaches.

SEO vs. PPC: Which Digital Marketing Strategy Drives Better Results?

February 28, 2025 / by Marketing Team

Businesses often face a critical decision when it comes to digital marketing: Should they invest in SEO (search engine optimization) or PPC (pay-per-click advertising)? Both strategies aim to increase visibility, drive traffic, and generate leads, but they function in very different ways. SEO is a long-term strategy that builds...