A landing page is the first direct interaction between a prospect and your business. Ads and promotional campaigns direct interested customers towards dedicated landing pages. It is the perfect opportunity to turn a prospect into a definite lead. You can only convert successfully if you have crafted a great...
Landing pages are of great importance when it comes to converting visitors to leads. In fact, it may even be safe to claim that absolutely no other web page can have the impact that landing pages have in successful conversion. To ensure that your landing page wins over your...
Conversion rate is one of the crucial metrics that businesses monitor and analyze to ensure the success of their marketing efforts as well as their overall profitability. Unfortunately, many fail to achieve the average 2-3% rate which renowned businesses flaunt, let alone surpass the 5% only a few...
The reality of sales is that you usually only have five minutes to make your pitch. Whether we’re talking about a pitch to Hollywood executive, a car salesman, or even a website marketing a product, that famous “five minute” presentation is going to decide if you make the sale....
We’ve got all this traffic but no one is filling out our form. Why don’t people sign up for our newsletter? I’ve never been able to get Google AdWords or PPC (pay-per-click) ads to work for me. Am I missing something? If you’ve ever asked yourself any of these...