Choose a Recipe

3

Be Known

Evidence-Aware Ideal Customer Profile

Purpose

Understand the person, organization and situation behind the questions you want AI to answer.

You'll create: Evidence-aware Ideal Customer Profile for one priority segment, including Evidence Register and ten research questions.

Ingredients

Bring these approved artifacts into the same AI thread:

One priority segment; observed buying situations or triggers; known pains, outcomes, objections and decision criteria; actual customer language when available; why this segment is valuable and a good fit. Plus approved Entity Identity Card.

Working instruction

Continue in the same AI thread you used for earlier recipes. Paste only the prompt below. If you are arriving mid-sequence, open Start Here (Recipe 0) first, then reintroduce your saved approved outputs before running this prompt.

Full prompt

Copyable prompt
Using the approved Entity Identity Card and the customer evidence I provide, create an EVIDENCE-AWARE IDEAL CUSTOMER PROFILE for one priority segment. Return: A. Segment name and concise summary B. Relevant firmographics/demographics only where useful C. Current situation and triggering events D. Jobs to be done / progress they are trying to make E. Practical and emotional pains F. Desired outcomes G. Decision criteria and buying process H. Objections, fears and limiting beliefs I. Alternatives they currently use J. Questions they ask before choosing K. Language examples, separated into direct quotations and paraphrases L. Evidence Register: VERIFIED FACT / INTERNAL ASSUMPTION / MODEL HYPOTHESIS / UNKNOWN M. Ten research questions that would improve the profile Do not invent quotations or market facts. Prefer a specific situation over a broad demographic stereotype. End with an 8/10 checklist: specific, recognizable, actionable, supported and relevant to our offering.

If Copy Prompt fails, select the text in the panel above and copy manually.

Review checkpoint

Before you approve, check:

  • Profile is specific, recognizable, actionable, supported and relevant.
  • No invented quotations or market facts.
  • Evidence Register labels every material claim.
  • One priority segment is clear before continuing.

Evidence labels (use exactly):

VERIFIED FACT INTERNAL ASSUMPTION MODEL HYPOTHESIS UNKNOWN

An 8/10 draft is a checkpoint for continuing, not approval to publish unsupported claims.

Approve and save

Save as: Artifact 3 - Ideal Customer Profile

After you approve the output, save the full approved text outside this website (your notes, workbook tracker or shared drive). Clicking the button below does not approve or verify anything. It only copies the instruction to paste into your AI thread if you want a clean approval record.

Approve Artifact 3 - Ideal Customer Profile as the working set for this entity. Confirm one priority segment is approved before continuing. Save the approved output as "Artifact 3 - Ideal Customer Profile" and do not silently overwrite it in later steps. Protect approved items unless I explicitly ask to revise them.