Jana Legaspi is a seasoned content creator, blogger, and PR specialist with over 5 years of experience in the multimedia field. With a sharp eye for detail and a passion for storytelling, Jana has successfully crafted engaging content across various platforms, from social media to websites and beyond. Her diverse skill set allows her to seamlessly navigate the ever-changing digital landscape, consistently delivering quality content that resonates with audiences.
Email marketing is one of the most useful ways to engage and convert customers. However, many marketers still need to start using triggered email campaigns, which can take your email marketing efforts to a new level. These types of emails have been proven to be incredibly effective in boosting...
Shopping cart abandonment is a major issue in ecommerce today, costing businesses billions of dollars in lost revenue each year. The average cart abandonment rate for online stores is around 70%, which means that seven out of ten customers who add items to their shopping carts never complete the...
As we all navigate the digital age, a well-crafted online marketing plan is essential for any business hoping to succeed. A successful online marketing strategy will help businesses reach their objectives and optimize their endeavors. A well-crafted plan allows companies to identify their target audience, craft tailored messages they...
Beginning in March 2023, Google Ads is streamlining how advertisers reach their target audience by consolidating all content targeting into a single “Content” page. This will make managing your campaign objectives simpler and more efficient than ever before as you can easily adjust your messaging to capture the attention...
Google Ads is a robust tool to help you reach your target audience and achieve your marketing goals. However, before you launch a campaign, it’s important to set some clear goals. What do you want to achieve with your campaign? Do you want to generate leads, drive traffic to...
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