FREE GROWTH PLAN

SUBSCRIBE TO OUR BLOG

  • About the Author

    Dave Burnett

    I help people make more money online.

    Over the years I’ve had lots of fun working with thousands of brands and helping them distribute millions of promotional products and implement multinational rewards and incentive programs.

    Now I’m helping great marketers turn their products and services into sustainable online businesses.

    How can I help you?

    See author's posts

    • Learn how partner support can help you close more deals by expanding your offerings, generating referrals, and building trust.

    How Can Additional Partner Support Help You Close More Deals?

    June 18, 2025 / by Dave Burnett

    How Can Additional Partner Support Help You Close More Deals? By Dave Burnett, Digital Marketing Expert at AOKMarketing.com • Last updated: June 18, 2025 Key takeaways for using partner support to close deals Specialized partners expand your capabilities and market appeal. Referral relationships generate trust and shorten sales cycles....

    Discover the smartest way to transition your business without losing SEO, trust, or traffic. Use this strategy to rebuild online authority.

    What’s the Smartest Way to Transition from an Old Brand to a New One?

    June 17, 2025 / by Dave Burnett

    What’s the Smartest Way to Transition from an Old Brand to a New One? By Dave Burnett, Online Marketing Expert at AOK Marketing • Last updated: June 17, 2025 Key takeaways for a successful brand transition Use 301 redirects to preserve SEO and traffic. Standardize your new brand identity...

    Evaluating Your Marketing Spend: Is It Delivering Enough ROI?

    June 16, 2025 / by Dave Burnett

    Evaluating Your Marketing Spend: Is It Delivering Enough ROI? By Dave Burnett, Online Marketing Expert at AOK Marketing • Last updated: June 16, 2025 Key takeaways for evaluating marketing ROI Understand Customer Acquisition Cost (CAC) – total cost to win a customer. Calculate Lifetime Gross Profit (LTGP) – profit...

    Flat-design illustration of social media icons (Facebook, Twitter, Instagram, LinkedIn, YouTube) with curved arrows pointing to a web page displaying an upward-trending SEO growth chart and link icons.

    How Social Media Indirectly Benefits SEO – The TL;DR

    June 15, 2025 / by Dave Burnett

    By Dave Burnett, SEO Specialist — Last updated: June 15, 2025 TL;DR Social signals—metrics like likes, shares, and comments—do not directly influence Google’s search rankings but are factored into Microsoft’s Bing algorithm Bing Webmaster Guidelines. Instead, social media boosts SEO indirectly by increasing content discovery, earning backlinks, improving brand...

    Stop wasting ad spend. Discover how combining organic and paid social media strategies boosts ROI, builds trust, and accelerates growth.

    Organic vs. Paid Social Strategies: How to Maximize ROI

    June 14, 2025 / by Dave Burnett

    By Dave Burnett, Online Marketing Expert at AOK Marketing Last updated: June 14, 2025   What is the main point of this article? TL;DR: A combined organic and paid social media strategy delivers both immediate reach and long-term brand loyalty. Organic social builds trust and authority over time. Paid...

    USA

    32 East 57th Street, 8th Floor
    New York, NY  10022
    USA

    Phone  646.453.7550

    CANADA

    250 Wincott Drive, 
    Toronto, ON M9R 4C8
    Canada

    Phone  416.815.8000

    SCHEDULE A QUICK CHAT NOW!