Getting Noticed by AI: A Simple PR Guide Why AI Search Matters AI-powered search tools—like ChatGPT, Perplexity, or Claude—are becoming the first place people look for answers. If your brand shows up there, you stand out. That means more awareness, more trust, and more customers. One of the ways...
By Dave Burnett, Digital Marketing Expert at AOKMarketing.com • Last updated: June 21, 2025 Executive Summary Search is undergoing its most dramatic transformation since Google’s PageRank algorithm debuted. No longer confined to blue-link result pages, users increasingly rely on AI chat assistants—ChatGPT, Perplexity, Claude—for instant, synthesized answers. This report...
