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5 Effective Strategies for Identifying the Right Target Keywords

August 24, 2024 / by Jana Legaspi

Keyword research has become a critical component of any successful online marketing strategy. The right keywords can make the difference between your content being buried under thousands of search results or ranking at the top of the search engine results pages (SERPs). Identifying the right target keywords can boost...

How to Use Google Search for Specific Product Categories: A Guide to Niche Market Research

January 8, 2024 / by Marketing Team

Google Search has become an indispensable part of our daily lives, helping us find answers to almost everything we seek on the internet. For businesses and marketers, Google is more than just a search engine; it’s a powerful tool for conducting market research, especially when dealing with specific product...