Email Deliverability 101 Are you following best practices? The average open rate is less than 20% and dropping, put another way less than 1 in 5 people you send an email to actually open it. Email is great, allowing you to be both personal and targeted if the information...
Mobile Commerce Continues to Grow An amazing 1 in 10 ecommerce dollars are spent using a smartphone or tablet, and it is outpacing traditional ecommerce growth by 200%. But email marketing isn’t dead! Just a few years ago retailers thought email marketing was a gonner, but for every $1...