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How to Conduct Keyword Research on ChatGPT (Step-by-Step Guide)

April 15, 2025 / by Dave Burnett

Keyword research is the cornerstone of any effective SEO strategy. It tells you what your audience is searching for, helps you discover new content ideas, and allows you to optimize pages for better visibility. While traditional tools like SEMrush, Ahrefs, or Google Keyword Planner remain powerful, ChatGPT can serve...

5 Best Content Creation Tools to Boost Your Marketing in 2025

April 14, 2025 / by Jana Legaspi

Content creation is no longer just about writing a blog or posting a photo. In 2025, successful content marketing means combining visuals, videos, written copy, and interactive experiences across multiple platforms. To keep up, creators, marketers, and brands rely on content creation tools to streamline their process and deliver...

Mastering the Art of Marketing: When to Use PR vs. Paid Ads

April 2, 2025 / by Marketing Team

Effective marketing strategies are crucial for any business looking to enhance visibility and drive sales. Public relations (PR) and paid advertising are two foundational strategies in the marketer’s toolkit, each serving distinct purposes in the broader marketing strategy. Dave Burnett, a seasoned marketing expert and founder of aokmarketing.com, promotionalproducts.com,...

The 8 Hottest Content Marketing Trends to Follow in 2025

April 1, 2025 / by Jana Legaspi

Content marketing in 2025 is smarter, faster, and more dynamic than ever before. With AI taking center stage, short-form videos dominating platforms, and hyper-personalization driving customer loyalty, brands must adapt quickly or risk falling behind. But which trends are truly worth following—and which are just passing hype? Here are...

Local SEO for Small Businesses: A Complete Guide to Getting Found Online

March 19, 2025 / by Jana Legaspi

If you run a small business, getting found by local customers online is everything. Whether you’re a bakery, law firm, salon, or digital marketing agency, local visibility equals foot traffic, leads, and sales. That’s where local SEO comes in. In 2025, local search is more important than ever. According...