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Khalid Essam

Khalid is the Chief of Staff at AOK. He collaborates with a team of specialists to develop and implement successful digital campaigns, ensuring strategic alignment and optimal results. With strong leadership skills and a passion for innovation, Khalid drives AOK’s success by staying ahead of industry trends and fostering strong client and team relationships.

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How to Become a LinkedIn Jedi

November 17, 2014 / by Khalid Essam

Are you wondering how to use LinkedIn to its fullest potential? LinkedIn is the top professional social media site that presents a world of networking opportunities. LinkedIn might be for professionals, but at its heart it is still a SOCIAL network, and it’s core value lies in the relationships...

Smart Brands Race to Respond

November 10, 2014 / by Khalid Essam

Did you know that, today 8 in 10 companies believe they provide superior customer service on social media outlets, while the fact is that 9 in 10 consumers disagree. Most brands are not keeping up with increased engagement, this infographic below shows that on average, brands only answers 20...

What Makes the Perfect Blog Post?

November 4, 2014 / by Khalid Essam

Is there such a thing as a perfect blog post? Folks from blogpros.com seem to think so. They have analysed 100 high ranking blog posts and this is what they have discovered. Some highlights: Each article had an average of 3.2 images. Each article had an average of 9.96...

Planning Social Media For 2015

October 26, 2014 / by Khalid Essam

Are you planning your social media marketing strategy for 2015? And wondering which social network is right for you? As the best SEO company Toronto has birthed, understanding “”where your audience is”” is a building block of social media strategy, that can decide whether your marketing efforts are going to...

Tracking Content Marketing ROI

October 24, 2014 / by Khalid Essam

How do you figure out the exact return-on-investment of your content? Content marketing is a discipline where art meets science. Reporting successes is a lot like telling a story… with proven facts and figures. In order to make it accurate, it’s imperative that you develop a solid measurement strategy...