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Jana Legaspi

Jana Legaspi is a seasoned content creator, blogger, and PR specialist with over 5 years of experience in the multimedia field. With a sharp eye for detail and a passion for storytelling, Jana has successfully crafted engaging content across various platforms, from social media to websites and beyond. Her diverse skill set allows her to seamlessly navigate the ever-changing digital landscape, consistently delivering quality content that resonates with audiences.

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PPC vs. SEM: Key Differences and How to Leverage Both for Your Marketing Strategy

June 27, 2024 / by Jana Legaspi

In the digital marketing realm, two acronyms frequently come up: PPC and SEM. Understanding these terms and their distinctions is crucial for any marketer aiming to optimize their online presence and ROI. In this article, we’ll delve into what PPC and SEM are, highlight their key differences, and explore...

Optimizing Blog Post Length for SEO: Finding the Sweet Spot in 2024

June 25, 2024 / by Jana Legaspi

In the ever-evolving world of search engine optimization (SEO), content creators and marketers continually grapple with the question of ideal blog post length. As we navigate through 2024, the landscape of content consumption and search engine algorithms has undergone significant changes, making it crucial to reassess our approach to...

5 On-Page SEO Techniques to Boost Your Rankings

June 18, 2024 / by Jana Legaspi

In the ever-evolving world of digital marketing, search engine optimization (SEO) remains a critical component of any successful online strategy. While off-page SEO factors like backlinks play a significant role, on-page SEO is equally crucial and often easier to control. This article will explore five powerful on-page SEO techniques...

A Guide to Keyword Research for SEO Success

June 10, 2024 / by Jana Legaspi

Keyword research is the foundation of any successful SEO strategy. It’s the process of identifying and analyzing the terms and phrases that your target audience is using to search for products, services, or information related to your business. By understanding the keywords that have high search volume and relevance,...

Building Connections: Effectively Engage with Your Readers

May 29, 2024 / by Jana Legaspi

To engage with your readers is not the easiest task. To be very honest, content publication on the internet these days feels like crying out in the wilderness. There is too much noise and stiff competition for attention, so your words may easily get lost in a never-ending scroll...