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How Language Choice Affects SEO & Ad Performance: The Untapped Strategy for Growth

May 13, 2025 / by Dave Burnett

After over two decades working in SEO and paid advertising, I’ve learned this: success rarely comes from doing what everyone else is doing. One of the most overlooked, yet powerful levers you can pull in marketing isn’t just creative or budget—it’s language. A question I get all the time...

Learn how to use free audits to land high-value clients. Discover the 3 steps to land a client starting with a simple assessment.

How to Win More Clients With Free Audits

May 2, 2025 / by Dave Burnett

Want More Clients? Start by Giving Away This One Thing for Free If you’re anything like I was starting out, you’ve probably wondered: “How do I stand out in a sea of agencies?” Or even worse, “How do I pitch in a way that actually wins clients?” After years...

Digital Marketing Strategies Can Help You Close More Deals

April 25, 2025 / by Dave Burnett

Over the years, I’ve seen the same painful pattern repeat itself for too many agencies:You’ve nailed the presentation, built rapport, and delivered a solid offer—but somehow, the client still picks someone else. What gives? More often than not, it comes down to one thing: digital marketing that reinforces trust...

Discover why more marketing won’t fix a bad offer—and learn the 5 smart steps to validate product-market fit before scaling your campaigns.

Why Great Marketing Can’t Save a Weak Offer (And What to Do Instead)

April 23, 2025 / by Dave Burnett

Why Most Startups Burn Through Their Ad Budget (And What to Do Instead) Let me be blunt: more marketing won’t fix a bad offer. I’ve seen it time and again—startups pour cash into paid search, SEO, and social ads hoping to generate traction, only to walk away with empty...

How to Run Google Ads That Convert?

April 21, 2025 / by Dave Burnett

Google Ads can be a powerful tool if used correctly– but how is it quietly draining your ad budget? I’ve seen it happen too often. Businesses invest hours designing a high-converting landing page. They finally launch their Google Ads campaign, watch the traffic roll in—and then, silence. No conversions....