USA
32 East 57th Street, 8th Floor
New York, NY 10022
USA
Phone 646.453.7550
CANADA
250 Wincott Drive,
Toronto, ON M9R 4C8
Canada
Phone 416.815.8000
Important Questions that Can Provide Insights About Your Ideal Customers Creating an ideal customer profile, or Avatar is an important step when you want to get more leads and better-qualified leads while expending fewer resources. Here’s how it works: an avatar is a fictional representation of your ideal customer,...
Discovering Your Ideal Client’s Pain Points and Values How to get ideal customers and generate leads for less is all about knowing the right people to target, and that’s where customer Avatars can guide the way. An Avatar—also called a customer profile—is a representation of your ideal customer, which...
Creating an Antivar to Understand Who Your Ideal Customer Isn’t The purpose of the customer profile is to get a better idea of who your best customers are, but one thing that people sometimes overlook when talking about how to build an ideal customer profile is the importance of...
Client profiles are a great way to look at important information about your best customers, and they can help you to target your marketing messages more effectively to the right people to generate leads for less. But in order to create the strongest messages that will resonate best with...
Developing Customer Avatars to Better Understand Your Ideal Client People in marketing often talk about things like customer Avatars and ideal customer profiles, but what do these terms mean and how can they help you generate leads for less? Customer avatars are representations of your best customers, and you...

32 East 57th Street, 8th Floor
New York, NY 10022
USA
Phone 646.453.7550
250 Wincott Drive,
Toronto, ON M9R 4C8
Canada
Phone 416.815.8000