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Google Adds Structured Data Support for Product Variants: Boost Your SEO Now

March 21, 2024 / by Marketing Team

In the ever-evolving terrain of search engine optimization (SEO), staying abreast of the latest developments is key to ensuring your products rank well in search results. Google’s continuous updates shape the Google SEO landscape, and its recent addition involving structured data for product variants is a game changer for...

Top 30 Local Business Directories: Boost Your Company’s Online Visibility

/ by Marketing Team

As the digital landscape continues to evolve, local businesses are constantly seeking new ways to enhance their online presence and attract more customers. One effective method is by listing your business in local directories. These platforms not only increase your visibility but also contribute to your search engine optimization...

Google Discontinues Business Profile Websites: What You Need to Know

March 20, 2024 / by Marketing Team

In the ever-evolving digital landscape, it’s not uncommon for technology giants like Google to introduce new features or retire old ones. The discontinuation of Google’s Business Profile websites is a significant change that impacts numerous businesses relying on this service for their online presence. In this comprehensive guide, we’ll...

Facebook Launches New ‘Link History’ Feature for Enhanced User Tracking and Ad Targeting

/ by Marketing Team

The world of social media is continually evolving, with platforms regularly introducing new features to enhance the user experience and offer more sophisticated tools for advertisers. Facebook, a leader in the digital space, is no exception. In its latest update, Facebook has launched a ‘Link History’ feature. This bold...

2024 PPC Management Strategies: Avoid Common Pitfalls and Reduce Ad Spend Waste

March 19, 2024 / by Marketing Team

Pay-per-click (PPC) advertising continues to be a vital component of digital marketing strategies for businesses of all sizes. However, with the digital landscape rapidly evolving, PPC managers must adapt to new challenges, platforms, and user behaviors to maintain the effectiveness of their campaigns. As we look ahead to 2024,...