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Google Retires Search Console’s Page Experience Report

November 17, 2024 / by Marketing Team

In a significant move, Google has retired the Page Experience Report from Search Console. This feature, which was a cornerstone for measuring how users interact with websites, including Core Web Vitals and other page experience signals, is no longer accessible. The decision has left SEOs, developers, and website owners...

TikTok Trends to Watch Out for in 2025

November 15, 2024 / by Marketing Team

As we move closer to 2025, TikTok continues to shape the digital landscape, influencing everything from pop culture to brand marketing strategies. The platform has evolved from a space for dance challenges to a powerful tool for viral marketing, social activism, and a launching pad for future trends. Looking...

PPC and Paid Media Budgeting Strategies for 2025

November 13, 2024 / by Marketing Team

As we approach 2025, the digital advertising landscape continues to evolve, bringing with it new challenges and opportunities. Pay-per-click (PPC) and paid media remain integral components of a successful marketing strategy, but with increasing competition and fluctuating market conditions, planning your budget effectively is more crucial than ever. Here...

SEO in 2025: What to Expect in Search Engine Optimization

November 10, 2024 / by Marketing Team

As we approach 2025, the digital marketing landscape continues to shift dramatically, and SEO is no exception. The algorithms, best practices, and technologies driving search engine optimization are constantly evolving to keep pace with user behavior, new platforms, and advancements in artificial intelligence (AI). Here’s a look at what...

5 Strategies for Making Your Content More Human in the AI Era

November 9, 2024 / by Marketing Team

As AI rapidly reshapes the content landscape, one of the biggest challenges for brands is maintaining a genuine connection with their audience. While AI tools can produce content quickly and efficiently, they often lack the human touch that helps build trust and relatability. In an era where consumers seek...