Wondering how some brands manage to build a community of die-hard followers, how some companies are outperforming others, and what is the science behind the success of these companies?
Just two factors – Relationship and Time.
Successful brands work on totally different strategies than the other folks – they understand that the key to lasting success is long-term customers, not an immediate sale. They are solely putting their customer’s priorities first and that is what builds a strong relationship.
The below infographic shows how can you make your fan-base fall in love with your brand.
Some important highlights:
- 46 percent of people used social media outlets to help make purchase decisions, therefore absence won’t make the heart grow fonder. You have to be active.
- 1 in 4 consumers who complained about products/service on Facebook expected a response within 60 minutes. So be a good listener, practice great customer service.
- Create and share quality content, almost 52% of Twitter and 47% of Facebook users used their feeds to get the latest news.
Source: www.marketsuite.com
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