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How to Measure Generative Engine Optimization (GEO)

March 20, 2026 / by Jana Legaspi

Measuring GEO Without Fancy Tools (A Practical Scorecard for Citations, Mentions, and Invisibility) Everyone wants an “AI Overviews report” that tells you exactly where you showed up and why. You may not get that neat a dashboard. But you can still measure GEO in a way that is consistent,...