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Don’t Get Ghosted by Google: How to Stay Visible in Search Results

October 29, 2024 / by Marketing Team

Staying visible in Google’s search results is essential for success in digital marketing. When Google “ghosts” your website by lowering its visibility, it can spell trouble for traffic, leads, and ultimately, business growth. This guide will dive into why Google may drop a site from search results and offer...

4 Proven SEO Strategies to Drive Traffic and Improve Rankings

October 24, 2024 / by Dave Burnett

Search Engine Optimization (SEO) is an essential part of digital marketing, as it allows businesses to reach their target audience through organic search results. With the right SEO strategies in place, you can enhance your website’s visibility, drive more traffic, and ultimately grow your business. In this article, we...

5 On-Page SEO Techniques to Boost Your Rankings

June 18, 2024 / by Jana Legaspi

In the ever-evolving world of digital marketing, search engine optimization (SEO) remains a critical component of any successful online strategy. While off-page SEO factors like backlinks play a significant role, on-page SEO is equally crucial and often easier to control. This article will explore five powerful on-page SEO techniques...

10 Technical SEO Factors You Can’t Afford to Ignore

June 10, 2024 / by Dave Burnett

While creating high-quality content and building backlinks are crucial for SEO success, technical SEO is equally important. Technical SEO refers to the process of optimizing a website’s infrastructure, architecture, and coding to ensure search engines can easily crawl, index, and understand the content. Neglecting technical SEO can lead to...

Recover from Google's Helpful Content Update by creating user-first, high-quality content that demonstrates expertise, authoritativeness.

Google’s Helpful Content Update – Effective Strategies and Timelines

May 11, 2024 / by Marketing Team

Google’s algorithm updates always stir up the digital world, as webmasters and content creators scramble to adjust their strategies to meet the new standards. One such significant update was the Google’s Helpful Content Update, intended to prioritize truly valuable, user-oriented content over optimized pages that provide little benefit to...