Schema isn’t “SEO busywork” anymore In an AI shopping world, schema is how you keep machines from guessing. When assistants and agents summarize products, compare options, and guide checkout, they need structured facts: what it is, what it costs, whether it’s in stock, and why people trust it. ...
The new “first page of Google” is a paragraph inside an AI response. And here’s the uncomfortable part: you can have the best product, the best service, and the best website… and still be invisible if AI can’t find, understand, and trust what you’re about. So let’s fix that....
