USA
32 East 57th Street, 8th Floor
New York, NY 10022
USA
Phone 646.453.7550
CANADA
250 Wincott Drive,
Toronto, ON M9R 4C8
Canada
Phone 416.815.8000
Menu
What does your client acquisition process look like? By Dave Burnett, Digital Marketing Expert at AOKMarketing.com • Last updated: July 2, 2025 What are the key takeaways about the client acquisition process? Four main methods: cold outreach, warm outreach, free content, and paid ads. Each method is measurable and...
What Are Lead Magnets (and Why They Matter) In digital marketing, lead magnets are free, valuable resources or offers that you give away in exchange for a visitor’s contact information (usually an email address). In other words, a lead magnet is a specific piece of content or incentive that...
32 East 57th Street, 8th Floor
New York, NY 10022
USA
Phone 646.453.7550
250 Wincott Drive,
Toronto, ON M9R 4C8
Canada
Phone 416.815.8000