Framework for Lead-Generating Ads: This guide breaks down digital ad creation into the core steps: Platform → Targeting → Message/Creative → CTA → Lead Capture. We’ll apply these steps to all major platforms (Facebook/Instagram, YouTube, Google Search/Display, TikTok, LinkedIn, and X) for any business type (local services, e-commerce, SaaS,...
With around 2.4 billion active users, Instagram remains to be a great platform to explore when it comes to sharing content. Although, with more people trying their hand on content creation— growing a real, engaged audience is more challenging than ever. With the right strategies, you can build a...