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Knowledge Graph Optimization and Entity Authority

January 15, 2026 / by Dave Burnett

Build entity authority AI can verify AI doesn’t recommend brands. AI recommends entities it can verify. And if your “entity” isn’t clean, consistent, and well-referenced across the web… you get the modern marketing nightmare: The AI mixes you up with another company. It grabs an old founder bio from...

An image of the ChatGPT interface showing a response to how to get found in AI search

How To Get Found In AI Search

January 7, 2026 / by Dave Burnett

The new “first page of Google” is a paragraph inside an AI response. And here’s the uncomfortable part: you can have the best product, the best service, and the best website… and still be invisible if AI can’t find, understand, and trust what you’re about. So let’s fix that....

ChatGPT search result showing AOK Marketing is found for the search for ChatGPT Entity Panel

How to Get Found in AI Search in Less Than 24 Hours

January 3, 2026 / by Dave Burnett

January 3, 2026. Yesterday I wrote an article. Today I was found in AI Search (Google Gemini and Perplexity). This is how I did it. Two days ago, on January 1, I’m in a ChatGPT conversation, scanning a response, and I see something that made me stop mid-scroll: A...

SEO vs. “SEO for AI”: What’s Different, What’s First

November 29, 2025 / by Dave Burnett

Search is evolving. Traditional SEO—focused on site structure, content quality, and backlinks—remains essential. But today, there’s a new layer: SEO for AI. To be visible in search and AI-powered results, you need both. But you need to implement them in the right order. This guide breaks down what’s different...