Why authority is the difference between “mentioned” and “recommended” If ChatGPT can’t find you, you’re invisible. If it can find you but can’t corroborate you, you’re optional. And when you’re optional, the assistant plays it safe: it recommends whoever has the cleanest receipts. So it ignores you. OpenAI says...
A marketer clicks a highlighted brand name inside an AI answer… and a right‑side panel opens. It looks a lot like a Knowledge Panel. But it’s inside ChatGPT. And the weird part? The “story” in that panel isn’t pulled from the brand’s homepage. It’s stitched together from third‑party sources...
